Stokes Strawberry EXTRA Jam was the winner in a prestigious Best Strawberry Jam Tasting Test organised by and published in Olive Magazine (2021).
In the published results, Janine Ratcliffe first explained what the judges were looking for:
“Strawberry jam may seem like an everyday ingredient with little to compare, but sugar content can vary a lot, as can texture and consistency. Check the quantity of fruit per 100g sugar on the label – it varies from around 50g to 70g.
The less fruit, the sweeter the jam, and most will have added pectin to help set it. The higher the amount of fruit, the darker and more concentrated the fruit flavour will be.”
And – with the highest score or 9 out of 10, what they said about Stokes Strawberry EXTRA Jam:
“There was a lovely set to this jam, thick enough to generously spread over toast but not too firm. A pleasing soft texture, with whole fruits that have nicely melted into the jam.
It has a gorgeously rich berry flavour and nice sweetness without being cloying. You can taste the delicacy of the fruit with the occasional pop of crunch from a seed.
Perfect for the breakfast table with croissants.”